About
The Camden Lock is a craft beer company located in the northern area of London city. Much like the streets and markets of the popular Camden Town neighborhood, the essence of this project revolves around freshness and impact, thus providing a delicious and refreshing range of beers that pay homage to the essence of London's neighborhood and its entire community.
Realization
At the heart of The Camden Lock lies the essence of going out to enjoy a craft beer, paving the way for new adventures, whether alone, with friends, family, or a significant other. We chose to work with saturated tones, alternating them with the institutional yellow. Simultaneously, we employed a linear illustrative language depicting various places where one can pave the way to the unique experience of savoring a delicious beer from The Camden Lock.
.
